My awareness with food started from growing up with a mother who was a gourmet cook and nutritionist, (Boy was I a lucky guy), attending The Culinary Institute at Hyde Park, NY, marketing and selling gourmet and health food, and as a partner in a Gourmet Ice Cream company.(You just NEVER get tired of eating ice cream).
With this background, I understand food as a consumer, the importance of nutrition, creative marketing and packaging concepts, wholesaling, branding and promotion. Besides my extensive background in photography, I bring all this to the table as a Food Photographer.
I have been a photographer for over 35 years. I have a degree from the School of Visual Arts in New York City where I studied both film and photography. In 2004, I put down my snow shovel for the last time, put on my sun glasses and moved to beautiful Temecula in Southern California between sunny San Diego and Los Angeles.
BTW Please take a look at my NEW Art website, www.carlkravatsphotoart.com